I Found 6 Major T-Shirt Styles After Watching People For 6 Hours ๐Ÿ‘€

16 Apr 202415:12

TLDRThe video discusses six prevalent T-shirt design styles observed by the creator during a six-hour pop-up market event. These styles are identified as appealing to consumers and are suggested for those in the print-on-demand business, streetwear, or apparel brands. The styles highlighted include Vintage Botanical Cottage core with muted color palettes, Outdoor Nature Hiking designs that resonate with a desire for outdoor adventure, Wavy Retro Text that stands out for its fun and groovy appeal, Retro Skip Script with a focus on one-word designs evoking nostalgia, Minimal Text that offers a graphic tee without complex illustrations, and Retro Gaming shirts that capitalize on the popularity of nostalgic themes. The video also showcases how to utilize templates from KD (Kite Design) to create and customize these designs, making it easier for designers to adapt them for various products.


  • ๐Ÿ‘• **Vintage Botanical Cottage Core**: This style is popular with muted color palettes and a vintage aesthetic, often featuring botanical, astronomical, or mystical elements.
  • ๐Ÿž๏ธ **Outdoor Nature Hiking**: Reflects a balanced design, appealing to people's desire to connect with nature, even when they are in urban environments.
  • ๐ŸŒŠ **Wavy Retro Text**: This fun and groovy style stands out for its bubble lettering and wavy fonts, attracting those who want to express themselves in a playful manner.
  • ๐ŸŽฎ **Retro Skip Script**: Often seen on sweaters, this style features a single word in a groovy font reminiscent of vintage brand logos, evoking nostalgia.
  • โœ๏ธ **Minimal Text**: This design is about simplicity and functionality, with text serving as the primary graphic element, often in monochrome for easy matching with outfits.
  • ๐Ÿ•น๏ธ **Retro Gaming Shirts**: Capitalizing on nostalgia, these shirts feature 80s or 2000s style gaming elements and are particularly popular among older demographics.
  • ๐Ÿ” **Observation Method**: The speaker observed hundreds of people over six hours to identify these trends, highlighting the importance of market research in design.
  • ๐Ÿ“ˆ **Business Application**: The identified styles are suggested for use in print-on-demand businesses, streetwear, and apparel brands to maximize sales.
  • ๐ŸŒŸ **Quirkiness and Fun**: Quirky and fun designs are noted to be popular, especially among consumers looking for something different from standard fashion trends.
  • ๐Ÿ›๏ธ **Consumer Behavior**: Understanding consumer preferences is vital; the speaker suggests that these styles have a broad appeal and are likely to remain popular.
  • โœ… **Design Templates**: The use of templates is highlighted as a time-saving and efficient way to create designs that fit within the identified trends.

Q & A

  • What is the main topic discussed in the video?

    -The video discusses six major T-shirt design styles that the speaker observed during a 6-hour pop-up market event.

  • What was the purpose of the pop-up market event?

    -The purpose of the pop-up market event was to sell tote bags, posters, and other merchandise.

  • How did the speaker analyze the T-shirt design styles?

    -The speaker analyzed the T-shirt design styles by observing hundreds of people and taking notes on the different design styles they were wearing.

  • What is the first design style mentioned in the video?

    -The first design style mentioned is Vintage Botanical Cottage core, which includes styles like astronomical, mystical, and mushroom vibes.

  • Why do you think people are attracted to the Vintage Botanical Cottage core style?

    -People are attracted to this style because of its muted color palettes and vintage appeal, which resonates with current fashion trends.

  • What is the second design style highlighted in the video?

    -The second design style is Outdoor Nature Hiking, which reflects a trend towards nature-inspired designs.

  • What is the significance of the wavy retro text design style?

    -The wavy retro text design style is significant because it represents a fun and groovy aesthetic that appeals to people looking for a unique and quirky fashion statement.

  • How does the retro skip script style differ from other design styles?

    -The retro skip script style differs by focusing on a single word in a groovy or vintage font, often associated with a nostalgic or old-school vibe.

  • What is the appeal of minimal text design style?

    -The appeal of the minimal text design style is its simplicity and versatility, making it easy to wear and match with various outfits.

  • What is the final design style discussed in the video?

    -The final design style discussed is Retro Gaming, which capitalizes on nostalgia and the popularity of vintage gaming culture.

  • How can the templates shown in the video be customized?

    -The templates can be easily customized by editing the text, changing the font size, and adjusting the layout to fit different types of apparel or merchandise.

  • What is the platform mentioned for customizing and creating presentations with these templates?

    -The platform mentioned is KD (Kaleidoscope), which allows users to edit templates and create presentations with ease.



๐Ÿ‘• Vintage and Botanical Styles

The speaker discusses their observations of six prevalent t-shirt design styles during a pop-up market event. The first style highlighted is the vintage botanical look, which includes a muted color palette and designs that are either mystical or have a streetwear botanical appeal. The speaker also mentions the simplicity and vintage feel of monochromatic designs and introduces Graham to react to these styles. The speaker emphasizes the popularity of these designs and their connection to consumer preferences.


๐Ÿž Outdoor Nature Hiking Designs

The second design style mentioned is the outdoor nature hiking theme, which the speaker noticed was popular even in urban settings. The designs are balanced and appealing, reflecting a longing for outdoor activities and nature. The speaker suggests that these designs are attractive to people who enjoy national parks and outdoor adventures, and also to city dwellers who appreciate the connection to nature. The speaker also notes the trendiness of such designs and their adaptability to various apparel beyond nature-themed products.


๐ŸŒŠ Wavy Retro Text Trend

The third design style is the wavy retro text, which has remained popular for years. The speaker observes this style on various types of apparel, especially among women and young ladies. The style is characterized by its fun and groovy vibe, with rounded letters that lend themselves to a wavy design. The speaker discusses the appeal of this style to those who consider themselves offbeat or different, and how it allows for a unique and expressive way to convey messages or statements.

๐ŸŽฎ Retro Gaming Shirts

The sixth and final design style discussed is retro gaming, which the speaker notes is especially popular among older age groups. The designs often feature elements reminiscent of 80s and 2000s gaming styles, such as arcade games. The speaker acknowledges the power of nostalgia in driving the popularity of these designs and notes that they are often not tied to specific games to avoid trademark and copyright issues. The speaker also demonstrates how to edit and customize templates in KD to create unique designs for t-shirts and other products.



๐Ÿ’กVintage Botanical Cottage core

This term refers to a design style that is reminiscent of vintage botanical illustrations, often featuring elements like plants, mushrooms, and a color palette that is muted and nostalgic. In the video, it is mentioned as one of the six major T-shirt design styles observed, with a particular emphasis on its appeal due to its vintage and mystical aesthetic. It is associated with a sense of nostalgia and a connection to nature.

๐Ÿ’กOutdoor Nature Hiking

This design style is characterized by graphics that reflect an outdoor, nature-oriented theme, which could include images or patterns related to hiking, mountains, or wildlife. It is popular because it aligns with a trend of people seeking to connect with nature and outdoor activities, even if they live in urban environments. The video suggests that this style is balanced and gives a sense of adventure and connection to the outdoors.

๐Ÿ’กWavy Retro Text

Wavy Retro Text is a design style that features text with a wavy, or undulating, appearance, often using fonts that are rounded and groovy, giving a sense of fun and quirkiness. It is mentioned in the video as being particularly popular among women and young ladies, and it is associated with a fun and offbeat personality. The style is also linked to a broader trend of vintage and retro aesthetics.

๐Ÿ’กRetro Skip Script

Retro Skip Script is a design style that uses a single word in a script font that gives off a retro or vintage vibe. It is often seen on crew neck sweaters and is compared to logos of old brands like Coca-Cola or Pepsi. The video discusses how this style is simple, nostalgic, and appealing due to its straightforwardness and the use of a single word that can evoke a sense of the past.

๐Ÿ’กMinimal Text

Minimal Text design style involves using simple, often monochrome, text as the primary graphic element on a T-shirt. It is popular because it is easy to design, wear, and match with other clothing items. The video highlights this style as a way to have a graphic tee without the need for complex illustrations, making it versatile and timeless.

๐Ÿ’กRetro Gaming Shirt

Retro Gaming Shirt is a design style that incorporates elements of classic video games or arcade culture into T-shirt graphics. It appeals to nostalgia, especially among older age groups who have a fondness for old-school gaming. The video notes that these designs are not specific to any one game, allowing for a broader appeal and the ability to trademark and copyright the designs.

๐Ÿ’กDesign Styles

In the context of the video, design styles refer to the various aesthetic trends observed in T-shirt graphics. These styles are significant for individuals looking to sell apparel, as they indicate what consumers are currently interested in purchasing. The video provides insights into six prominent design styles, which are seen as having lasting appeal in the market.

๐Ÿ’กOn-Demand Business

An on-demand business model, as mentioned in the video, is a type of business where products are only produced when a customer places an order. This approach is particularly relevant to the apparel industry, where designs can be printed on demand, reducing inventory costs and allowing for a wider range of designs to be offered to customers.

๐Ÿ’กApparel Brand

An apparel brand is a company that designs, manufactures, and markets clothing. The video discusses how understanding current T-shirt design styles is crucial for apparel brands to stay competitive and meet consumer demands. Successful brands often incorporate popular design elements into their collections.

๐Ÿ’กKD Templates

KD Templates refer to pre-made design templates available on the platform KinderDesign (KD). These templates can be easily customized and used for various products, such as T-shirts, posters, and more. The video demonstrates how these templates can be adapted to fit different design styles and suggests that using KD templates can streamline the design process for creators.


Nostalgia is a sentimental longing or wistful affection for the past, typically for a period or place with happy personal associations. In the context of the video, nostalgia is a key factor driving the popularity of certain T-shirt design styles, such as Retro Gaming Shirts, which evoke memories of classic video games and a bygone era.


The author observed six major T-shirt design styles after watching people for six hours at a pop-up market.

Vintage Botanical Cottage core style is popular with muted color palettes and an etched, carved vintage look.

Outdoor nature hiking designs are balanced and appeal to people's longing to get back outside.

Wavy retro text is a fun and groovy style that stands out for its quirky appeal.

Retro script with a single word gives a nostalgic feel, reminiscent of vintage brands like Coca-Cola.

Minimal text designs are popular for their simplicity and ease of matching with outfits.

Retro Gaming shirts are a hit due to their appeal to nostalgia, especially among older age groups.

The author found all the highlighted design templates on KD (Kite Design), which are editable.

Designs can be easily customized on KD, allowing creators to adapt them to their preferences.

KD templates are available in various sizes suitable for different types of apparel and merchandise.

The author suggests using KD templates for creating presentations and mockups for apparel designs.

The video provides a coupon code for KD in the description and comments for a discount.

The author encourages viewers to like, subscribe, and comment if they find the video helpful.

The Cottage core style includes elements like mushrooms and mystical designs that are quirky and fun.

People living in the city may be drawn to outdoor nature designs as a way to connect with nature while urban.

Retro text designs are often associated with a fun and offbeat personality.

The simplicity of the retro script style makes it a popular choice for those who appreciate nostalgia.

Minimal text designs are appreciated for their versatility and the ability to convey messages without complex graphics.

Retro Gaming shirts tap into the current trend of 80s and 2000s style arcade gaming nostalgia.