Different Types of Logos & Their Uses [Trending Logo Styles on Fiverr]

The video begins with an introduction to the design series, focusing on the types of logos people have and their meanings. It discusses the importance of logos in branding and how they can be used to convey a company's identity. The first type of logo mentioned is the monogram, which uses initials to represent a brand name. The video also touches on the use of symbols or icons in logos and the concept of abstract logos, which use geometric shapes to represent a brand without a direct image.

This paragraph delves into various types of logos, including traditional and modern ones. It talks about word marks and pictorial marks, which are common logo types where a company name or a symbol is used respectively. The paragraph also highlights the use of abstract shapes in logos to represent a brand indirectly. It mentions famous logos like Twitter's bird and Apple's apple, which are recognizable worldwide. The discussion then moves to emblems, which are complex and detailed designs often used by institutions like schools and universities. The video also covers combination marks, which combine text and an icon, and mascot logos, which are characters or cartoons associated with a brand.

The final paragraph outlines the process of logo design, emphasizing that it is a full process that requires understanding the steps from start to finish. It hints at teaching the audience how to draw on an illustrator before diving into the design process. The paragraph concludes with a promise to discuss the logo design process in more detail in the next video, stressing the importance of learning each step thoroughly.