Pictory AI Tutorial For Beginners (Pictory Tips and Tricks Using Script To Video)

Marketing Island

14 Jul 202318:46

TLDRIn this Pictory AI tutorial for beginners, the host guides viewers through the script-to-video feature, offering tips and tricks for optimizing content. Starting with a script, the tutorial shows how to match keywords with relevant videos, customize visuals, and add voiceovers. It also covers editing the storyboard, using elements like emojis and text, and branding the video with logos. The goal is to create engaging, authentic YouTube videos efficiently, with a focus on audience engagement and clear calls to action.

Takeaways

😀 Utilize the 'script to video' feature for a streamlined video creation process.
🔍 Ensure your script includes specific keywords to help Pictory AI find relevant video content.
🎨 Customize the video by selecting appropriate templates that match your branding and content style.
📝 Edit the storyboard carefully to match the script with suitable visuals for each scene.
🔑 Incorporate 'authenticity', 'consistency', and 'engagement' as key elements in your video marketing strategy.
📈 Use the AI to suggest videos, but also manually select ones that best fit the script's context and message.
📹 Add a clear call to action at the end of your video to guide viewers towards a specific goal.
🎙️ Experiment with different voiceovers to find the best fit for your video's tone and style.
📊 Consider adding text elements like headings and subheadings to enhance clarity and structure.
💼 Include branding elements like logos and custom text to reinforce your brand identity throughout the video.

Q & A

What is the primary feature of Pictory AI that is being demonstrated in this tutorial?
-The primary feature being demonstrated is the 'script to video' feature of Pictory AI.
How can viewers get a free trial of Pictory AI according to the tutorial?
-Viewers can get a free trial of Pictory AI by following the link provided in the description of the tutorial.
What should users consider when Pictory AI looks for videos related to the script's keywords?
-Users should consider if Pictory AI can find appropriate videos based on the keywords in the script, and they may need to manually adjust keywords for better matches.
What type of videos can be produced using the 'corporate' template mentioned in the tutorial?
-The 'corporate' template is suitable for professional-looking videos with a focus on business-related content.
What is one of the key advantages of using the 'visuals' tab in Pictory AI?
-The 'visuals' tab allows users to edit and customize the visuals for each scene of their video, ensuring they align with the script's content.
How can users add their voiceover to the Pictory AI video?
-Users can add their voiceover by recording it directly in Pictory AI for each slide or by uploading pre-recorded voiceover files.
What is the purpose of adding a call to action at the end of a Pictory AI video?
-Adding a call to action encourages viewers to engage further, such as liking, commenting, subscribing, clicking a link, or signing up for a newsletter.
How can users incorporate their branding into Pictory AI videos?
-Users can incorporate their branding by adding a logo to the intro, outro, and throughout the video, ensuring it appears consistently across all scenes.
What tip is given regarding the resolution of the final video output?
-The tutorial recommends selecting 1080p resolution for the final video output to ensure high quality.
What additional resources does the tutorial offer viewers?
-The tutorial offers viewers a coupon code for a discount on upgrading their Pictory AI subscription and encourages them to leave comments with questions.

Outlines

00:00

🎬 Introduction to Pick 3 AI Tutorial

The tutorial introduces the 'Pick 3 AI' platform and its 'script to video' feature, which is highly popular. The tutorial promises tips and tricks, providing a link for a free trial and a coupon code for upgrades. It begins by demonstrating how to click on the 'proceed' button and includes practical advice for using the tool efficiently.

05:03

📝 Script Utilization and Keyword Strategy

The tutorial discusses the importance of using a well-prepared script and advises on ensuring the content is concise. It explains that Pictory will select videos based on the script's keywords. Examples include 'authenticity,' 'engaging YouTube content,' and 'consistency.' The emphasis is on aligning keywords with the video content to ensure relevancy.

10:03

🎥 Storyboard and Scene Customization

The video walks through the storyboard feature, detailing how to edit scenes, split them, and adjust text. It emphasizes the flexibility in choosing visuals, suggesting keywords to match the video's theme. Examples provided include scenes about authenticity, engaging content, and creating visually appealing videos with good thumbnails.

15:06

🔍 Visual Selection and Tips

The tutorial elaborates on choosing the right visuals for each scene, using keywords to find suitable content. It highlights various tips like using images of handshakes for trust or people smiling for personality. This section is essential as it covers the bulk of the video creation process, stressing the importance of visual coherence.

🎨 Additional Elements and Audio Integration

This section covers adding elements like emojis, GIFs, stickers, and audio. It explains the process of recording and uploading voiceovers, offering tips for using AI voices and personal recordings. It also describes how to add text and adjust its placement and style.

📊 Styling, Branding, and Exporting

The final part of the tutorial discusses styling options, branding (adding logos and watermarks), and choosing the video resolution. It recommends using 1080p for better quality and explains the downloading process. The tutorial concludes with advice on creating efficient and quick videos using scripts and Pictory’s features.

Mindmap

Keywords

💡Pictory AI

Pictory AI is a tool designed to automate the process of creating videos from scripts. It's central to the video's theme as it's the platform being demonstrated. The script mentions utilizing Pictory AI's 'script to video' feature, highlighting its capability to generate videos based on textual content.

💡Script to Video

This refers to the feature within Pictory AI that allows users to convert written scripts into video content automatically. It's a key concept in the video, as the tutorial walks viewers through the process of using this feature to create videos efficiently.

💡Free Trial

A free trial is offered for Pictory AI, allowing potential users to test the service without financial commitment. The script mentions a free trial link, indicating that viewers can try Pictory AI and its features before deciding to purchase.

💡Coupon Code

A coupon code is provided in the script for viewers who may decide to upgrade from the free trial to a paid plan. It represents a discount incentive for users who find value in the service after using the free trial.

💡Authenticity

Authenticity in the context of the video refers to the importance of being genuine and true to oneself when creating content. It's tied to building trust with an audience, as mentioned in the script, and is a key aspect of successful video marketing.

💡Engagement

Engagement is a measure of how viewers interact with content, such as liking, commenting, or subscribing. The script discusses the importance of creating engaging content and suggests thinking about the goal of each video, such as driving engagement.

💡Call to Action (CTA)

A call to action is a prompt for the viewer to perform a specific action, such as clicking a link or signing up for a newsletter. The script advises adding a CTA at the end of videos to direct viewers towards a desired outcome.

💡Consistency

Consistency in video marketing, as discussed in the script, refers to the regularity of uploading content. It's a key factor in growing a channel and keeping viewers coming back for more.

💡Visuals

Visuals in the context of the video relate to the images or video clips that accompany the script in the final video output. The script emphasizes the importance of selecting appropriate visuals that match the script's content and message.

💡Watermark

A watermark is a logo or text that identifies the content as belonging to a particular creator. The script mentions that the free trial version of Pictory AI includes a watermark, which is removed upon upgrading to a paid plan.

💡Storyboard

The storyboard is the layout where the script is broken down into scenes for video creation in Pictory AI. The script describes navigating the storyboard and editing the video by selecting visuals and other elements for each scene.

💡Voiceover

A voiceover is the spoken word component of a video, which can be either pre-recorded or created using Pictory AI's text-to-speech feature. The script explains how to apply voiceovers to different scenes and even record custom voiceovers for a personalized touch.

Highlights

Introduction to Pictory AI's script-to-video feature for beginners.

Free trial link and coupon code for Pictory AI provided.

Pictory AI's ability to find videos related to script keywords.

Importance of script authenticity and audience trust.

Tips for evaluating script suitability for video content.

Using YouTube as a background in video marketing.

Incorporating calls to action in video content.

Navigating the storyboard and editing video scenes.

Selecting appropriate visuals for each script section.

Customizing video templates based on font, color, and text.

Removing watermarks by upgrading from the free trial.

Adding emojis, gifts, and stickers to enhance videos.

Choosing and customizing audio and voiceovers.

Recording custom voiceovers for specific slides.

Adding text elements like headings and body text.

Adjusting text styles and placements for visual appeal.

Using branding for intro and outro scenes.

Finalizing video format and resolution before downloading.

Conclusion and invitation for questions in the comments.

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