HeyGen 101

The webinar begins with a warm welcome to participants from around the world, highlighting the global reach of the event. The host introduces Joy from the customer success team at Haen, who is based in Los Angeles, US. The session aims to provide an overview of Haen's offerings and includes an interactive element where participants can ask questions. New attendees are offered five free credits to explore Haen technology, with instructions to create an account first.

This paragraph delves into the mission of Haen, which is to make virtual storytelling accessible to all. It outlines the various use cases for Haen, such as creating business videos, personalized videos, and translating videos into different languages. Joy presents an overview of Haen's key products, including video avatars, video translation, personalized video campaigns, and streaming avatars. The session also mentions new products like URL to ask and instant highlights for video repurposing.

The focus shifts to Haen's avatar creation process, emphasizing the ease of use and the ability to create avatars without a green screen setup. The instant and studio avatars are discussed, with the latter being available for enterprise clients. The paragraph also highlights Haen's multilingual capabilities, allowing content to be created in over 40 languages, which is a significant use case for corporate clients looking to reach a diverse audience.

This section discusses the customization options available in Haen's AI Studio, including the ability to upload brand logos, colors, fonts, images, and videos. It also covers how to create templates and use them as a starting point for creating content. The new feature of being able to remove the avatar background and replace it with a custom background is introduced, enhancing the personalization of the avatars.

The webinar demonstrates the use of avatars in various scenarios, such as training videos, educational videos, and HR purposes. It also shows how avatars can be used for social media content and personal branding. The importance of multilingual support is reiterated, with the ability to create content in multiple languages to reach a wider audience. A live demo is conducted to show how avatars can be used in different settings.

The paragraph introduces Haen's video translation feature, which allows users to translate existing videos into over 70 languages and 150 locales. The process is explained, including the ability to generate a proof rate before finalizing the translation. Tips on how to use the translation feature effectively are provided, and the importance of providing feedback for product improvement is emphasized.

This section provides a detailed overview of the video translation workflow, including the steps to upload a video, create a new translation, and generate a proof rate. The role of proof reading in ensuring translation accuracy is discussed, with a focus on the new proof rate studio that allows for a more flexible and user-friendly experience. The ability to edit transcripts and match faces to voices is highlighted.

The paragraph discusses how the knowledge base and brand vocabulary can be used to improve the quality of video translations. Users can provide more context to the AI, blacklist or whitelist terms, and set the tone for translations. The process of manually adjusting brand name pronunciation in the proof reading stage is demonstrated, emphasizing the importance of accurate brand representation.

The webinar showcases a video translated into Arabic, demonstrating the capabilities of Haen's translation feature. The discussion moves to Haen Labs, where new MVP products and integrations like Canva and Adobe are explored. The paragraph also touches on the possibility of adding support for animal avatars and cartoons, based on community feedback.

The final paragraph introduces Haen's streaming avatar, which allows users to create interactive experiences on their websites. The process of upgrading a studio avatar to a streaming version or purchasing streaming avatar credits is explained. A live demo is conducted to show how the streaming avatar can be used in a sales assistant role, highlighting the potential for customer support and education.

The webinar concludes with closing remarks, thanking participants for their engagement and emphasizing the importance of community feedback. Future webinars, including a deep dive into streaming avatars and a customer story session, are announced. The hosts encourage participants to continue exploring Haen and to share their creations on social media.